During the COVID-19 pandemic, lockdown has played as a catalyst for acceleration of digitisation when people wanted to attend events virtually, shop groceries online and much more while staying at home. Consequently, there was a greater need for people to share their financial data with services.
Relatively, Mine, an Israeli cybersecurity startup, has recently come up with a report with unique insights that consumer’s financial data footprint has more than quadrupled. The platform that helps consumers take ownership of their data online has announced that consumers’ financial data footprint has grown by 400% since before the pandemic and the global average person’s data is held by 350 companies. Of these, 60 companies are said to have Brits’ financial data.
As per the findings of Mine, prior to the outbreak of Covid-19, 25% of the top 20 companies holding Brits financial data were travel companies including Booking.com, Airbnb, Easyjet, Trainline and British Airways, which is only 10% now. However, the scenario has changed in the period while we were at home. As of now,…