Mojang Studios has entered a partnership with theme park operator Merlin Entertainments to introduce real-life Minecraft experiences across the globe, beginning in the UK and US.
Merlin Entertainments – which is also behind tourist hot spots such as Alton Towers and Legoland, to name but two – is investing in excess of £85m in the first two planned Minecraft attractions, marking the company’s first global partnership with a gaming brand.
While Merlin and Mojang have not shared specific dates or locations, these “experiences” are expected to launch in the UK and US between 2026 and 2027, and include Minecraft-themed accommodation, along with food, beverages, a themed ride and other “exciting” elements. Following this, Merlin and Mojang will expand this partnership – known as “Adventures Made Real” – further afield.
“This is a significant milestone for Merlin, which reinforces our commitment to reaching new audiences through bold and…
