FASHION RETAIL NEWS UK
Tissot, the Swiss watch brand owned by the Swatch Group, has opened a flagship boutique in London’s Covent Garden.
Representing the brand’s only standalone store in the UK, the shop in James Street stocks a wide selection of premium watches for men and women, including the popular Tissot PRX, Seastar, T-Touch Connect, and Le Locle collections.
Sylvain Dolla, chief executive of Tissot, said: “As we celebrate over 170 years of watchmaking heritage, this expansion in the heart of London and the popular Covent Garden specifically, is a significant stride in bringing our own blend of tradition and modernity to a broader audience. We look forward to offering our customers an immersive experience that reflects the spirit of Tissot.”
Tissot’s debut flagship enhances the already strong range of luxury watch and fine jewellery stores on the Covent Garden estate. These include brands such as Bucherer, Hublot, Omega, Tag Heuer, Tiffany & Co. and Tudor, as well as the recently opened Messika and Girard-Perreguax…
