Bertie’s of Bay
This heritage clothes brand’s niche is reviving the nautical styles traditionally worn on the Yorkshire coastline where it is situated. It was started in 2016 by Matthew Pugh (“With £500 in my pocket for stock and a dream of creating something upmarket, unique and special”), who soon began working with local historians to reinvent the classic fisherman’s sweater without seams, using 100% British oiled wool, which is what people seek this Robin Hood’s Bay nook out for.
The Old Bakery, Chapel Street, Robin Hood’s Bay YO22 4SQ (bertiesofbay.co.uk)
Crane & Kind
Run by sisters Jemma Lascelles and Polly McLachlan, family lifestyle store Crane & Kind stocks children’s clothing, toys and essentials “from small indie enterprises often started by women like us with a passion for creating something beautiful”, says McLachlan. As well as items which are fun, forward-thinking, sustainable and representative, the duo’s Live Kind initiative sees proceeds from their in-house-designed collection donated to children’s wards, and to create care packages for…
