The research also indicates that families are more likely to travel with pets and tend to take longer trips, highlighting the growing popularity of pet-friendly tourism in Scotland which gives a significant boost to the economy.
Dog ownership has been steadily rising for over a decade, with an estimated 31% of UK adults now owning a dog. It is estimated that approximately £350million is spent in Scotland’s visitor economy from overnight visitors who bring their dogs.
Bosses at Visit Scotland said it’s good to see the number of people visiting the country with pets rising, and they expect it to continue claiming that Scotland is the perfect destination for pet owners.
Jacqui Souter, Marketing Insight Manager at VisitScotland, said: “Pets are a huge part of family life nowadays, so it’s important that visitors can include them in their holiday plans. It’s really encouraging to see the growing trend of dog owners considering exploring Scotland at different times of the year. This presents an exciting opportunity for the Scottish tourism and events industry…