According to the British Retail Consortium (BRC)-Nielseniq Shop Price Index, deflation was recorded at 0.7%, a slight improvement from the 1.0% deflation observed in December 2024.
The figure for January surpasses the three-month average deflation rate of -0.8%.
Non-food items continued to experience deflation, registering at -1.8% in January, a marginal increase from -2.4% in December, and just above the three-month average rate of -2.0%.
BRC chief executive…
