Qualcomm, the world’s leading supplier of semiconductors in the mobile phone, has been expanding its portfolio in automotive with chips that power the infotainment system, dashboard/cockpits, telematics and platforms for ADAS/Connected technology. While the company is not new to the automotive sector and has been supplying tech for nearly two decades, the industry’s acceleration of its move from providing the mechanical devices of yesteryear to the future’s ‘computers on wheels’ has led to more value-creating activities and opportunities for Qualcomm in the automotive sector.
In a recent development, the company announced that it will supply computing chips for a digital dashboard in a new Renault electric vehicle – the Mégane E-TECH Electric, an important development that will create better brand visibility for Qualcomm in the high growth electric vehicle (EV) market. Earlier this year, the company extended its partnership with General Motors with regards to digital cockpits, next-gen telematics and ADAS development. The OEM would deploy Qualcomm’s 3rd…