MUMBAI, India, June 3, 2021 /PRNewswire/ — Netcore Cloud, the leading full-stack martech SaaS company, announced that BonusLink, Malaysian multiparty loyalty card program, has partnered with Netcore Cloud to drive its multichannel marketing automation and engagement campaigns for boosting customer retention and experience.
Launched in 1998, BonusLink is Malaysia’s first premier consumer rewards program with 12 million members nationwide. It has partnered with 260+ prominent brands with 3000+ outlets across Malaysia. BonusLink members collect points on transacting at these participating outlets, and can redeem gifts using these points. BonusLink launched the BLINK app in July 2020 with a whole suite of features, a new merchant microsite with easy sign-in, the merchant app, and new digital initiatives. BonusLink Pay (“BLINKIT”) was later introduced in late 2020, when more than 200 F&B merchants around the Klang Valley region accept BLINKIT as a mode of payment. Currently, there are more than 400,000 registered users on the BLINK App with over 200,000 monthly active users and the…
