The sale of Cazoo’s brand and marketplace are likely to fetch a fraction of the money it spent on sponsoring leading sports teams and tournaments, Sky News learns.
By Mark Kleinman, City editor @MarkKleinmanSky
Administrators to Cazoo, the British online car retailer once valued at well over £5bn, are closing in on a deal to offload its marketplace division.
Sky News has learnt that Motors.co.uk, a privately owned used-car platform, is now the frontrunner to buy Cazoo’s brand and marketplace business.
Industry sources said the price was likely to be a significant discount to the investment that Cazoo had ploughed into sports sponsorship deals in a bid to build brand awareness since the company launched in…
