From 18-19 May, the UK’s Department for International Trade (DIT) hosted a series of webinars that presented an overview of Nigeria’s creative sector in partnership with:
- The British Council
- Henley Business School
- Afrinolly
- British Film Institute (BFI)
- British Phonographic Industry (BPI)
- IBA AJIE, Stephen Budd Management
- Association of Independent Music (AIM)
- Music Publishers Association (MPA)
The event was supported by some of the leading names in Nigeria’s creative economy, including Obi Asika, Audu Maikori, Ade Bakare, Mai Atafo, Zulu Oyibo, Edi Lawani, Moses Babatope and Adenike Ogunlesi.
It explored the commercial potential of 3 major sectors – music, film/ TV and fashion/ beauty, and highlighted the trade and investment opportunities of Nigerian creativity to prospective investors and businesses from across the UK with an agenda that spoke to its challenges, leveraging potential, and partnership opportunities.
Nigeria’s entertainment and creative industry is one of the most renowned and consumed in the world. Nollywood is the world’s…
