The ongoing coronavirus pandemic is impacting every part of our lives, from the places we can go to the way we spend our time, to the priorities we have and the way we spend our money.
Of course, this has wide-ranging ramifications for marketing and advertising – as well as a number of other sectors like travel, entertainment and FMCG.
To help marketers keep on top of what this means for them, their jobs and their industry, we’re collecting together the most valuable and impactful stats in this roundup, updated regularly since 20th March 2020.
Read on for statistics on retail sales, adspend, streaming subscriptions, social media use, recruitment figures and much, much more.
Alternatively, head over to our Covid-19 ecommerce stats roundup.
Contents
Advertising
Q1 2021:
Ad spend across top marketplaces and social media platforms rises 31% YoY in March 2021
An infographic released by Mediaocean suggests that ad spend across a group of top marketplaces and social media platforms has risen 31% year-on-year in March 2021 – the highest rate since January 2020. The analysis covers…
